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Swedish-made merino wool clothing

Enjoy the Swedish Summer

1 June 2025

In Sweden, the Right of Public Access gives us a unique opportunity to explore and enjoy nature. This is something we want to encourage this summer – spending time outdoors doesn’t have to be complicated.

Ut Å Njut was an initiative launched in 2019 by Light My Fire, Friluftsfrämjandet (The Swedish Outdoor Association) and Keep Sweden Tidy to encourage people to use Sweden’s National Day as an opportunity to enjoy Swedish nature.

We think it’s a fantastic initiative that deserves to be celebrated every year – and not just on National Day.

Here are a few tips for things you can do outdoors:

  • Swim in a Lake: It may be cold, but is there anything as refreshing as a dip on a warm day? If you’d like to try a Woolpower dip, skip the towel and let our Ullfrotté 200 base layer do the job. Feel how the fabric transforms water into warmth.

  • Sleep Outdoors: There are many ways to sleep outside, and it’s a magical experience. Whether you’re in the north watching the midnight sun, or further south enjoying the sunset and the stars, it’s something truly special.

  • A walk in the Forest: A day trip, a hike, or a simple walk – it doesn’t really matter. Give yourself the time to embrace the calm of the old forests and breathe in the fresh air.

  • Nature Bingo: This can be done in many variations and is perfect for the whole family. Decide on things you want to experience and spot in nature, create a bingo card, and tick them off throughout the summer. You can find inspiration at Friluftsfrämjandet.

  • Eat Outdoors: Grill, use a camping stove, or cook on a griddle over an open fire. We’ve gathered a few simple recipes above, but there are endless possibilities when it comes to cooking outdoors.

  • Hittaut: A form of orienteering that gives you the chance to discover your local area. It’s available all over Sweden. You register your checkpoints in the app or on a physical map, which can be collected at selected locations or downloaded for free from the website.